Abstract
With the proliferation of mobile devices, studies on Mobile Commerce (MC) adoption have received increasing attention from researchers in Information Technology. While there are many studies in the literature that have investigated MC adoption by individuals, these studies mainly investigate the factors that lead to usage. However, they do not examine how individuals may progress or mature from basic use of mobile devices to more sophisticated usage. In this study, we develop MC Adoption Maturity Model to show how individuals may mature in MC adoption. This model is examined by collecting qualitative data from 10 individuals. The study enriches our understanding of technology adoption by individuals because it explains how existing users of a technology, such as mobile technology, advance in their MC usage.
| Original language | English |
|---|---|
| Title of host publication | 2015 Americas Conference on Information Systems, AMCIS 2015 |
| Publisher | Americas Conference on Information Systems |
| ISBN (Electronic) | 9780996683104 |
| Publication status | Published - 2015 |
| Event | 21st Americas Conference on Information Systems, AMCIS 2015 - Fajardo, Puerto Rico Duration: Aug 13 2015 → Aug 15 2015 |
Other
| Other | 21st Americas Conference on Information Systems, AMCIS 2015 |
|---|---|
| Country/Territory | Puerto Rico |
| City | Fajardo |
| Period | 8/13/15 → 8/15/15 |
Keywords
- Bahrain
- Maturity
- Mobile Commerce
- Qualitative research
ASJC Scopus subject areas
- Computer Science Applications
- Information Systems