The Elephant in the Room: The Role of Songs in Developing Social Prejudice Attitudes Among University Students: The Role of Songs in Developing Social Prejudice Attitudes Among University Students

Adolescents and the youth experience major
psychological changes related to the issues they face. In some
countries, local songs broadcasted on YouTube and by local radio
stations have been significantly correlated with adolescents’
prejudiced behaviors as songs occupy a central role in their life. This
study investigates the effects of exposure to different kinds of songs
(national and local) on developing prejudiced attitudes in university
students. A Prejudice Attitudes Scale (PAS) was developed and
used to evaluate the students’ prejudice levels. A total of 111
undergraduate students who participated in the current study were
randomly assigned to one of the two groups: the national song group
and the local song group. In both groups, participants were
requested to listen to certain songs for one month. The findings of
the current study indicate that listening to local songs increased
students’ prejudicial attitudes. Further, males tended to produce
higher levels of social prejudicial attitudes compared to females.