From E-commerce to social commerce

A framework to guide enabling cloud computing

Research output: Contribution to journalArticle

22 Citations (Scopus)

Abstract

Social commerce is doing commerce in a collaborative and participative way, by using social media, through an enterprise interactive interface that enables social interactions. Technologies such as Web 2.0, Cloud Computing and Service Oriented Architecture (SOA) enable social commerce. Yet, a framework for social commerce, putting Enterprise Social Interactions as central entities, would provide a strong business justification for social commerce design and adoption with these enabling technologies. This work first proposes a framework for social commerce-oriented business that captures: (a) three main entities: Enterprise social Interactions, Actors, and Business Processes (and their output: products/services), (b) the relationships between these entities, and (c) the constraints (if any). Then, it focuses on the conceptualization of the key entity, Enterprise Social Interactions, to shape the required enterprise interface that promotes openness, collaboration and participation, which enables the required knowledge emergence and intelligence for the value (co-)creation. A central component of the enterprise technology architecture, we refer to as Enterprise Social Interaction Manager (ESIM) realizes the interface. An example shows how the realization of the ESIM functionalities with Web 2.0, Cloud computing, and SOA enables the different categories of collaborative B2B integration that underlines and backs social commerce.

Original languageEnglish
Pages (from-to)12-38
Number of pages27
JournalJournal of Theoretical and Applied Electronic Commerce Research
Volume8
Issue number3
DOIs
Publication statusPublished - 2013

Fingerprint

Electronic commerce
Cloud computing
Industry
Service oriented architecture (SOA)
Managers
Commerce
Social interaction

Keywords

  • Business model
  • Cloud computing
  • Enterprise social interaction manager
  • Framework
  • SOA
  • Social commerce
  • Social media
  • Web 2.0

ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Computer Science Applications

Cite this

@article{3b9e230cbea24bfe989fc3860ee6192d,
title = "From E-commerce to social commerce: A framework to guide enabling cloud computing",
abstract = "Social commerce is doing commerce in a collaborative and participative way, by using social media, through an enterprise interactive interface that enables social interactions. Technologies such as Web 2.0, Cloud Computing and Service Oriented Architecture (SOA) enable social commerce. Yet, a framework for social commerce, putting Enterprise Social Interactions as central entities, would provide a strong business justification for social commerce design and adoption with these enabling technologies. This work first proposes a framework for social commerce-oriented business that captures: (a) three main entities: Enterprise social Interactions, Actors, and Business Processes (and their output: products/services), (b) the relationships between these entities, and (c) the constraints (if any). Then, it focuses on the conceptualization of the key entity, Enterprise Social Interactions, to shape the required enterprise interface that promotes openness, collaboration and participation, which enables the required knowledge emergence and intelligence for the value (co-)creation. A central component of the enterprise technology architecture, we refer to as Enterprise Social Interaction Manager (ESIM) realizes the interface. An example shows how the realization of the ESIM functionalities with Web 2.0, Cloud computing, and SOA enables the different categories of collaborative B2B integration that underlines and backs social commerce.",
keywords = "Business model, Cloud computing, Enterprise social interaction manager, Framework, SOA, Social commerce, Social media, Web 2.0",
author = "Youcef Baghdadi",
year = "2013",
doi = "10.4067/S0718-18762013000300003",
language = "English",
volume = "8",
pages = "12--38",
journal = "Journal of Theoretical and Applied Electronic Commerce Research",
issn = "0718-1876",
publisher = "Universidad de Talca",
number = "3",

}

TY - JOUR

T1 - From E-commerce to social commerce

T2 - A framework to guide enabling cloud computing

AU - Baghdadi, Youcef

PY - 2013

Y1 - 2013

N2 - Social commerce is doing commerce in a collaborative and participative way, by using social media, through an enterprise interactive interface that enables social interactions. Technologies such as Web 2.0, Cloud Computing and Service Oriented Architecture (SOA) enable social commerce. Yet, a framework for social commerce, putting Enterprise Social Interactions as central entities, would provide a strong business justification for social commerce design and adoption with these enabling technologies. This work first proposes a framework for social commerce-oriented business that captures: (a) three main entities: Enterprise social Interactions, Actors, and Business Processes (and their output: products/services), (b) the relationships between these entities, and (c) the constraints (if any). Then, it focuses on the conceptualization of the key entity, Enterprise Social Interactions, to shape the required enterprise interface that promotes openness, collaboration and participation, which enables the required knowledge emergence and intelligence for the value (co-)creation. A central component of the enterprise technology architecture, we refer to as Enterprise Social Interaction Manager (ESIM) realizes the interface. An example shows how the realization of the ESIM functionalities with Web 2.0, Cloud computing, and SOA enables the different categories of collaborative B2B integration that underlines and backs social commerce.

AB - Social commerce is doing commerce in a collaborative and participative way, by using social media, through an enterprise interactive interface that enables social interactions. Technologies such as Web 2.0, Cloud Computing and Service Oriented Architecture (SOA) enable social commerce. Yet, a framework for social commerce, putting Enterprise Social Interactions as central entities, would provide a strong business justification for social commerce design and adoption with these enabling technologies. This work first proposes a framework for social commerce-oriented business that captures: (a) three main entities: Enterprise social Interactions, Actors, and Business Processes (and their output: products/services), (b) the relationships between these entities, and (c) the constraints (if any). Then, it focuses on the conceptualization of the key entity, Enterprise Social Interactions, to shape the required enterprise interface that promotes openness, collaboration and participation, which enables the required knowledge emergence and intelligence for the value (co-)creation. A central component of the enterprise technology architecture, we refer to as Enterprise Social Interaction Manager (ESIM) realizes the interface. An example shows how the realization of the ESIM functionalities with Web 2.0, Cloud computing, and SOA enables the different categories of collaborative B2B integration that underlines and backs social commerce.

KW - Business model

KW - Cloud computing

KW - Enterprise social interaction manager

KW - Framework

KW - SOA

KW - Social commerce

KW - Social media

KW - Web 2.0

UR - http://www.scopus.com/inward/record.url?scp=84891129182&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84891129182&partnerID=8YFLogxK

U2 - 10.4067/S0718-18762013000300003

DO - 10.4067/S0718-18762013000300003

M3 - Article

VL - 8

SP - 12

EP - 38

JO - Journal of Theoretical and Applied Electronic Commerce Research

JF - Journal of Theoretical and Applied Electronic Commerce Research

SN - 0718-1876

IS - 3

ER -