Strategic outsourcing

Status and prospects in global product development processes

A. H M Shamsuzzoha, Josu Takala, Petri T. Helo

Research output: Contribution to journalArticle

4 Citations (Scopus)

Abstract

Nowadays, firms are realising that being alone in the product development process does not provide them with any differentiation in their production lines and is causing the emergence of a widespread moving towards the phenomenon of outsourcing. The objectives of such an approach are not only cost-effectiveness and focusing on core competition, but also firms are adopting outsourcing to obtain a distinct marketing edge and to score over their competitors. In this paper, the overall strategic views of outsourcing in manufacturing industries are critically analysed and discussed together with the potentials and pitfalls of this emerging approach.

Original languageEnglish
Pages (from-to)30-42
Number of pages13
JournalInternational Journal of Management and Enterprise Development
Volume9
Issue number1
DOIs
Publication statusPublished - Sep 2010

Fingerprint

Product development process
Strategic outsourcing
Outsourcing
Competitors
Production line
Marketing
Manufacturing industries
Cost-effectiveness

Keywords

  • Enterprise development
  • Mass customisation
  • Modularity
  • Outsourcing enterprises
  • PD
  • Product development
  • Supply chain management

ASJC Scopus subject areas

  • Management Science and Operations Research
  • Business and International Management

Cite this

Strategic outsourcing : Status and prospects in global product development processes. / Shamsuzzoha, A. H M; Takala, Josu; Helo, Petri T.

In: International Journal of Management and Enterprise Development, Vol. 9, No. 1, 09.2010, p. 30-42.

Research output: Contribution to journalArticle

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