Big Data has recently become a very hot topic in the field of Information Technology and Data Management. Data generated by the company's daily operations through different resources such as social media, etc. is very important because it can bring a value that will lead to a competitive advantage. The objectives of this research are to: 1) Explore the analytical tools used to manipulate Big Data in Omani telecom industry, 2) Present the benefits of using these tools, the extent of use, and the features specifically promoted these tools, and 3) Highlight the challenges/obstacles that the telecom industry in Oman facing in adopting/using Big Data analytical tools. To achieve the research objectives two case studies were conducted among the main telecom operators in Oman. This research concluded that both studied telecom operators in Oman are not ready for the DBAs. Both operators need to invest in developing the capabilities that enable them to use these tools. Once that is satisfied, then other components like the infrastructure, tools, and data can be managed very well.
- Big data
- Big data analytics
ASJC Scopus subject areas
- Business and International Management
- Strategy and Management
- Library and Information Sciences