Designing personalized tourism packages for oman tourism industry

The research is about designing optimum personalized tourism packages for the tourism industry in Oman. The designing of the optimum personalized tourism packages requires understanding of the framework and the supply chain of the tourism industry in Oman. The stakeholders in the tourism industry are many, which start with the controlling parties that are the ministries, and ends up with the tourists that can be either domestic tourists, or international tourists. The stakeholders of the industry are categorized into three major categories, which are the controlling stakeholder, the service providers, and the end users. The main function of the tourism industry is to interconnect the different service providers with the aim of serving the best to the end users. The purpose of the research is to design optimum personalized tourism packages using operations research optimization tools based on the needs of the tourists. The economic impact is saving time, effort, and money in touring through Oman's tourism locations. the designed personalized packages may attract more tourists, and this contributes economically in the tourism industry. Considering the service providers, this will lead to improvements in operations effectiveness in the service provided.