China-Pakistan economic corridor, governance, and tourism nexus: evidence from Gilgit-Baltistan, Pakistan

Saranjam Baig*, Somia Zehra

*Corresponding author for this work

Research output: Contribution to journalLetterpeer-review

3 Citations (Scopus)

Abstract

This study corroborates the mediating role of China-Pakistan Economic Corridor while studying the role of good governance in fostering tourism in Gilgit-Baltistan, Pakistan. Burgeoning importance of good governance and easy access to tourist destination has escalated influence on tourist decision to choose a place to visit. Using Structure Equation modelling for data from 10 districts of Gilgit-Baltistan for mediation analysis, we found that governance has a strong and significant direct as well as indirect impact on the tourism industry. Results further suggest that CPEC significantly influences tourism in Gilgit-Baltistan.

Original languageEnglish
Pages (from-to)2884-2889
Number of pages6
JournalCurrent Issues in Tourism
Volume23
Issue number23
DOIs
Publication statusPublished - Dec 2020

Keywords

  • CPEC
  • good governance
  • law and order
  • political stability
  • tourist arrivals

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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