Edwin Devasirvatham


  • 51 Citations
  • 4 h-Index

Research output per year

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Research Output

  • 51 Citations
  • 4 h-Index
  • 4 Article

Consumers' beliefs about firm’s CSR initiatives and their purchase behaviour

Abdeen, A., Rajah, E. & Gaur, S. S., Feb 1 2016, In : Marketing Intelligence and Planning. 34, 1, p. 2-18 17 p.

Research output: Contribution to journalArticle

13 Citations (Scopus)

Understanding barriers to optimal medication management for those requiring long-term dialysis: Rationale and design for an observational study, and a quantitative description of study variables and data

Aspden, T., Wolley, M. J., Ma, T. M., Rajah, E., Curd, S., Kumar, D., Lee, S., Pireva, K., Taule'alo, O., Tiavale, P., Kam, A. L., Suh, J. S., Kennedy, J. & Marshall, M. R., Jul 11 2015, In : BMC Nephrology. 16, 1, 102.

Research output: Contribution to journalArticle

4 Citations (Scopus)

Consumer attitudes toward dietary supplements consumption: Implications for pharmaceutical marketing

Noor, N. A. M., Yap, S. F., Liew, K. H. & Rajah, E., 2014, In : International Journal of Pharmaceutical and Healthcare Marketing. 8, 1, p. 6-26 21 p.

Research output: Contribution to journalArticle

9 Citations (Scopus)

Relationship glue: Customers and marketers co-creating a purchase experience

Rajah, E., Marshall, R. & Nam, I., 2008, In : Advances in Consumer Research. 35, p. 367-373 7 p.

Research output: Contribution to journalArticle

25 Citations (Scopus)